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MEDIA

BrokerCRM strike groundbreaking deal with Relay
(Mortgage Magazine, October 2005)

BrokerCRM, one of Ireland leading CRM software providers, and Relay, the leading software provider in Ireland to general insurance Brokers, have struck a deal set to lead the way for significant change within the Broker market.

Traditionally, insurance brokers have not been hugely active in the mortgage, life assurance and investment markets. This however is something that is changing fast with more and more of these brokers recognising the potential value of their client base - and the potential to cross market over various product types.

In recognition of this, BorkerCRM have struck a "first of its kind" deal with Relay allowing them to import the client data bases of all brokers with the Relay business software - into the BrokerCRM System.


Philip O'Reilly, Managing Director of BrokerCRM

Essentially this will empower the broker, through the award winning BrokerCRM software - to take advantage of pooled client data and cross marketing opportunities to develop the area of life ,mortgage and investment. Philip O' Reilly, Managing director of BrokerCRM said at the officially announced announcement: " with Relay and BrokerCRM co-operating in providing enhanced services to Broker it is a "win-win" situation for everyone. Most of all the brokers in that their technology is substantially enhanced in a way that will generate better customer service, and increased business opportunities. The technology now available to brokers is many instances ahead of that available to Direct Product Providers, giving the broker a real competitive advantage. We are delighted to be working in partnership with Relay".

Relay Business Software Solutions has been in operation for over 20 years developing leading edge software business solutions for insurance brokers. BrokerCRM is the most comprehensive intermediatery CRM software solution provider on the market here in Ireland.

Also commenting at the official announcement, David McKnight, Business Development Director a Relay said: BrokerCRM offers brokers additional features over WorkCentre's already comprehensive feature set. Combined, Relay's WorkCentre and BrokerCRM provides today's broker with everything they need capably run a business selling both life assurance and general assurance.


For further information, please contact Philip O' Reilly on (065) 6844448 or David Knight on (048) 90921500

For further information, please contact Philip O' Reilly on (065) 6844448

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